Our New white paper: Marketing in Challenging Times
Recessions, global downturns and austerity ... many marketers have navigated their way through these environments, learning along the way. However, the current Coronavirus situation is completely unprecedented and presents far more challenges.
Whilst many companies have been able to continue with business as usual (as much as is possible with employees in a home-working environment), some have furloughed employees and others have had to temporarily close their doors. In spite of this, business leaders still need to plan not only for today but also look ahead to tomorrow and continue to work with their marketing team on short and longer term marketing plans and activities that will keep their brand front of mind whilst understanding and supporting their clients, prospects and friends of their business.
Read our latest whitepaper which discusses the challenges faced by marketers and how you can overcome these.