French couture design house Herve Leger has introduced the latest must-have fragrances for men and women, named Homme & Femme. To promote the new addition to Avon’s plethora of celebrity scents, Maglabs have designed and developed a competition website which was launched on the 7th August 2010.
The scent is the first product of a match made in heaven – a collaboration between beauty essentials giant Avon and fantastic design house Herve Leger, well known for their exquisite fashion. As part of this exciting launch Avon asked Maglabs to build a competition website to enable customers who have purchased either Herve Leger Femme or Herve Leger Homme, the chance to win one of over 3000 prizes including £5000 cash!. The Herve Leger partnership is the fourth designer fragrance launch for Avon, joining brands like Ungaro and Christian Lacroix and is the fifth successful development between Avon and Maglabs.
The website shall be running until the 19th November, and you can check it out here: www.herve.avonpromotions.com
For more information, please contact Freddie Bengalli on 0844 5555 500 or freddie.bengalli@maglabs.net
